Good Evening!
I went to get my hair cut tonight (I go to the mall for a hair cut, so I almost didn’t go to skip the holiday shopping crowd).
I have talked before about how my hair artist is the best sales person I have ever known, but in case you haven’t heard the story it is essentially this
I have been going to the same person since 2001. Every time.
Partly because she does an amazing job…
but she also has taken the time to get to know me in a totally non invasive way. She know my mom, knows my cats names, when I am traveling etc…
She has built a level of rapport with me that no other person I have worked with has done. Ever.
Its not just me either.
For years I was driving 30 minutes out of my way to get my haircut there.
A couple years ago they transferred her to a location that, while more convenient for me, was out of the way for her other long term customers.
They all started coming to see her at the new location. She didn’t lose ANY repeat business.
Not one person.
She is also great at up-selling me, which is going to lead into today’s subject of customer service.See after we are done she will go over to the shampoo and hair gel they have for sale and tell me to try this one, and that one… I don’t even question it because of the aforementioned rapport.Well she finally got me programmed to buy a certain brand each time, but recently her studio quit selling that type. So she went to Costco, which apparently has a way that only salons can buy certain products, and bought a few bottles WITH HER OWN MONEY because she knew I would be back and that is the brand that I like.Think about that.
Have you ever had someone give you that level of customer service?
More importantly do you go out of your way to help your customer’s and clients like that?
Over the nearly 20 years I have been going to her she has made thousands of dollars off of me because she know how to do her job really well, and because she goes the extra mile to make sure people are happy.
Examine your business are you TRULY doing everything you can to provide amazing service to your customer’s so they will keep coming back to you month after month, year after year?
If the answer isn’t a resounding yes, then you need to fix some things in your business.
What are some ways that you can make sure your customer’s have the best experience possible with you?
Let me know in the Profiit Academy Daily Facebook group.
Talk to you tomorrow!
Sincerely,
CMW